aseer stf 2025

The Aseer booth was carefully designed with detailed technical drawings to guide the build. Custom furniture, décor, and supporting elements were sourced and placed according to the approved layouts, ensuring the booth reflected both functionality and cultural aesthetics.

Exhibitions are designed to reflect the Kingdom’s identity through authentic architecture, décor, hospitality, performances, art, and regional diversity. From traditional Najdi designs and Saudi coffee rituals to folk music, handicrafts, and showcases from Aseer, Hijaz, and Najd, each element highlights the richness of Saudi culture and creates an immersive experience for visitors.